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Genesis signifies rebirth for Hyundai

It was a sunny day, and the hot dry heat of the desert radiated off the black pavement at the Buttonwillow Raceway Park in Buttonwillow, Calif. A Pearly white BMW 7-Series lined up next to the cone, with the journalist behind the wheel revving the engine. I hopped into the driver's seat of the car to the left of 7, hooked my seat belt and toed the starting line.

I watched the gray-haired man in front of me raise his arms, and I felt a rivulet of sweat drip down my back. From the heat, yes, but also from the nervous sense of anticipation.

I had never drag raced before, and here I was pitted against a BMW... in a Hyundai.